7 Sales Tools for Boosting Business Results
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If you want to improve your business results and succeed in your niche, you should have clear strategic goals, plan all activities properly, and monitor the outcomes, comparing them to your timeframes and budget. The overall performance of your business depends on multiple factors so you should pay attention to the sales pipeline, customer visibility, and collaboration within the company.
Achieving better results means paying a lot of attention to your customers and investing in sales and marketing. In this article, we will consider the seven best tools that will help you boost your business performance, improve overall efficiency, and generate more revenue.
Boosting Results With Sales Tools
For instance, when students google “can someone write my research paper for me?,” they see dozens of results, from freelance writers to AI-powered writing software. Every solution has its advantages and downsides, and all the options are oriented towards different categories of students: some companies may mostly focus on literature or history, while others may also help students with math and physics. It’s important to understand the needs of each group of customers while also being able to design a sales pipeline that will work for all of them.
According to statistics, as much as 44% of salespeople give up on their leads after a single follow-up. This is a big problem, but the reason why it happens is that companies simply don’t have an effective sales strategy. Besides, even if you have a proper sales strategy, it can be difficult to implement if you don’t have the right sales tools.
If you’re looking for an all-in-one sales solution that will help you with all your sales processes, HubSpot is the right choice. This company offers a whole range of marketing and sales tools.
The free version offers great functionality so if you have a small business, you may not even need to upgrade to the professional version. There are enough tools for all aspects of your inbound strategy, including various email tools. For instance, you can choose from among dozens of email templates and even use examples of sales content.
One of the main advantages of HubSpot is that it enables you to learn a lot about your prospects and detect decision-makers. You can gather data about your website visitors and see what pages attract their attention. Therefore, you can better understand who is interested in your products or services and use insights from data for more precise and effective targeting.
Picture 1. If you want to boost your sales, you might appreciate such solutions as HubSpot Sales Free, HubSpot Sales Professional, HubSpot CRM, and HubSpot Sales Enterprise
The COVID-19 pandemic made Zoom more popular than ever because teams lost the opportunity to meet in person. Although in-office environments and face-to-face communication offer many unique benefits, so do apps like Zoom. For instance, thanks to Zoom, many businesses no longer need to meet with prospects to demonstrate the product.
There is a lot of software that offers video conference functionality, but Zoom is definitely the best tool for users interested in sales and digital marketing. With this app, you can host video and audio meetings, or simply use it to share the screen of your desktop. The mobile version also enables you to use screen sharing on your smartphone.
You can share meetings with multiple contacts and use this tool for effective remote collaboration. You can check out the whole list of Zoom’s video conferencing features here. This app offers dynamic voice detection, HD video quality, and an opportunity to switch between a gallery and full-screen view.
A great advantage of this tool is that meetings are easy to join. You just need to invite the other person, and they need to enter the room name of your meeting or its ID. Given that this tool is very easy to use, there’s no surprise that it became so popular so quickly.
Picture 2. This is a great tool for webinars and other educational activities
3. LinkedIn Sales Solutions
LinkedIn is the biggest social media network for professionals, and it offers great sales opportunities for digital marketers. You can still look for prospects on your own, but LinkedIn Sales Solutions offers some benefits that are difficult to ignore. You can compare different products available and choose the most effective strategy for your digital marketing and social media.
One of the most popular tools from LinkedIn is Sales Navigator. When creating this tool, LinkedIn aimed to make the sales process easy for everyone. You can receive customized lead suggestions, contact any LinkedIn member via InMail, receive updates on your prospects and customers in real-time, and use an advanced search feature to look for leads. This tool also features a dashboard where you can measure your social selling performance.
Even if you’ve never used LinkedIn for sales before, Sales Navigator and other tools from LinkedIn will help you quickly get started and figure out what opportunities you can use and what you should focus on.
Picture 3. Another great thing about this solution is that you can try the professional package of Sales Navigator for free.
This is an app for those who want to convert more prospects into customers. ToutApp will help your sales team improve its performance and achieve the necessary goals. We included it in our list of the best sales tools because it offers many great functions that will be appreciated by any business.
One of the main advantages of this app is that it allows you to create a pipeline playbook, making sure that your team will have all the necessary data to stay in touch with your contacts at every stage of the sales funnel. This tool can help you improve your pipeline by integrating activities from different channels, including phone calls and emails. This way, it’s much easier for salespeople to collaborate with other members of the team and to schedule meetings.
This app can also help you stay consistent with your approach when it comes to prospects. You can keep track of all of your sales campaigns, including phone, social media, and emails. Not only can this tool help you make sure that everyone’s on the same page, but it can also help you track your documents. You can track engagement for different types of communication, including social media, in real-time.
Thanks to the data insights that this tool delivers, you’ll be able to improve your whole decision-making process. This is also one of the best solutions for collaboration. If you have teams that work on sales and marketing, you want them to be able to collaborate easily, working on common goals. This app will help you synchronize your marketing and sales efforts.
This is one of the best solutions for lead management. InsideSales offers a vast variety of products, including tools for sales communications, opportunity scoring, lead scoring, website and email tracking, and a lead management platform. The email tracking solution offers enterprise-level functionality, and it’s better than many other solutions from this niche.
This tool enables you to monitor your email opens, clicks, and website visits in real-time. This solution will also provide you with a lot of data on your prospects so that you’ll be able to better understand what your visitors are interested in and how they interact with your website content and emails. The best thing about this tool is that you can make the necessary adjustments immediately because all the data is presented in real-time.
Picture 4. This tool enables you to monitor your email opens, clicks, and website visits in real-time
Although phone calls and emails can be very helpful, sometimes, you may need to schedule personal meetings, and that’s where Calendly will help you. This app will help you schedule in-person and virtual meetings, sales calls, demos, and interviews. You can set up your availability preferences so that others can see whether or not you’re available for a meeting at a certain moment.
To make it work, all you have to do is just share your personal link. For instance, if you want to schedule a sales demo, you can share your link and ask the other person to choose their preferred time. This way, you can eliminate unnecessary communication and schedule a meeting faster than ever. Calendly offers a free 14-day trial, and it also has a free package with some basic features. No matter what your budget is, this solution will help you get exactly what you need.
This company offers many helpful tools, including a great prescriptive analytics tool. Collecting the data on your prospects and the sales cycle is not enough — you should also know what to do with this data, and this solution will help you.
The prescriptive analytics tool offers actionable advice based on your most important data. All the data is displayed in real-time so you can make the necessary adjustments on the go and improve your sales and marketing strategies. Once you’ve determined the best approach, you can scale your results to help other members of the team use the same strategy. The only disadvantage of Yesware is that it’s too powerful and its functionality is too diverse so you may need some time to familiarize yourself with it.
Picture 5. Yesware will save you a lot of time and money because it will help you sell in a smart way
The success of your business depends on multiple factors, many of which are interconnected. Therefore, if you want to boost your business results, you should improve multiple processes, making them more efficient and streamlining the customer journey. Tools from our list will help you address many challenges and quickly increase efficiency in different areas of your business so that you can achieve your short-term and long-term goals easily.
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